Wednesday, February 9, 2011

Designer PR

What is designer PR?

Well if you understand what PR is then it should be pretty easy to then know what Designer PR is. PR is all about reputation, it is the result of what you do, what you say and what others say about you. It is used to gain trust and understanding between an organisation and its various publics. 

And to be a designer is “a business professional who develops solutions to commercial needs that require the balancing of technical, commercial, human and aesthetic requirements” , to make things simple and more understandable when you put both meanings together to a meaning of Designer PR.

Now , you may wonder what Designer PR means to me? Well, to me it means that the PR professionals tailor-make PR programmes/activities to suit their client’s needs to gain trust and understanding between an organisation and its various publics to maintain a favourable reputation. 

Short and sweet.

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